tag:blogger.com,1999:blog-33375792011-12-14T19:03:41.422-08:00webmaster resourcesWiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comBlogger2221100tag:blogger.com,1999:blog-3337579.post-30317760785841335282008-04-10T03:06:00.001-07:002008-04-10T03:06:50.770-07:00

A "web service" is a software system designed to support interoperable machine-to-machine interaction. Web services share business logic, data and processes through a programmatic interface across a network. Web service transactions usually occur as XML data streams, described by specifications such as Web Services Description Language (WSDL) or Universal Description Discovery and Integration (

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-71542363121228698742008-04-09T05:55:00.001-07:002008-04-09T05:55:31.044-07:00

Secure Sockets Layer (SSL) is a protocol developed by Netscape for secure message transmission via the Internet. Most Internet browsers support SSL, and many Web sites use the protocol to obtain confidential user information such as credit card numbers. Web pages that use SSL have a URL that begins with https.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-7970533817459140202008-04-09T00:41:00.001-07:002008-04-09T00:41:20.946-07:00

Secure Sockets Layer (SSL) is a protocol developed by Netscape for secure message transmission via the Internet. Both Netscape Navigator and Internet Explorer support SSL, and many Web sites use the protocol to obtain confidential user information such as credit card numbers. Web pages that use SSL have a URL that begins with https.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-60285911874740843112008-04-07T11:13:00.001-07:002008-04-07T11:13:23.858-07:00

Dennis Hwang is the web designer who has been drawing Google's graphic logos since 2000. He designs the logos that decorate the words Google on the home page, usually on or around holidays and events. His artistry has the unique distinction of being seen hundreds of millions of times by millions of viewers around the world.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-22163374083630511382008-04-06T02:45:00.001-07:002008-04-06T02:45:18.151-07:00

1993 is the year the World Wide Web made its prolific debut. In January 1993, there were only 50 web servers in existence. By October 1993, the number of web servers increased to approximately 500. Through the entire year of 1993, web use grew at a 341,634% annual growth traffic rate.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-65090468643111372722008-04-04T02:43:00.001-07:002008-04-04T02:43:55.416-07:00

Consider the many benefits of email when developing an online marketing plan. The cost of printing and postage of traditional mail is much greater than the cost of email delivery. Emails can be sent quickly to an unlimited number of recipients around the world. Emails may be received better than phone calls or traditional mail.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-47063189480268002302008-04-03T01:20:00.001-07:002008-04-03T01:20:51.361-07:00

Google Webmaster Central offers comprehensive info for websites. Website owners can submit their site to be crawled and indexed by Google, as well as access tools that enable them to diagnose crawling issues and view statistics on how their web pages are ranked in the Google index. Learn more at google.com/webmasters.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-21398212601138338972008-04-02T03:04:00.001-07:002008-04-02T03:04:21.973-07:00

AnyBrowser.com is a recommended website resource for viewing, testing, and validating HTML pages. The site offers an array of useful tools for website tasks such as screen size testing, meta tag creation, site viewing, HTML validation, link checking, plus search engine and directory tools.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-49680844303115829382008-04-01T02:09:00.001-07:002008-04-01T02:09:58.405-07:00

Use the following criteria when hiring a consultant to assist with your website effort. Evaluate their portfolio of work. Determine if they have worked within your industry. Interview them and decide if they will be easy to work with, will listen to you, and if they are flexible. Derive past project references that you may contact. Determine if they can provide a written estimate of work.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-87403529990285997722008-03-31T01:52:00.001-07:002008-03-31T01:52:59.597-07:00

A "doorway page" is a webpage designed to rank well on a specific search engine for a specific keyword phrase. These pages usually rely on frequent repetition of the keyword phrase, and often try to "trick" search engines into ranking them high.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-45518586732167933862008-03-29T03:44:00.001-07:002008-03-29T03:44:27.336-07:00

A "web beacon" is a small transparent graphic image that is placed on a site or in an email. Web beacons are typically used to monitor the activity of a site. A web beacon can pass along information such as the IP address of a computer that retrieved the image, the time the web beacon was viewed and for how long, and the type of browser that retrieved the image.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-52198920291798701882008-03-28T06:54:00.001-07:002008-03-28T06:54:49.917-07:00

The "golden triangle" is the most scanned part of a web page. It is the area that starts at the top left of the page, moves to the top right side of the page, then down diagonally to the bottom left of the page just above the fold. The fold is the area of a web page that the visitor sees without scrolling vertically.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-6830296156791170512008-03-27T03:31:00.001-07:002008-03-27T03:31:38.211-07:00

A "mirror site" refers to a file server that contains a duplicate set of files of another file server. The copy reduces the burden of distribution to ensure rapid availability of data when there is heavy demand. An example use of a mirror site is to allow for many concurrent downloads of software files.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-79524427998300645682008-03-26T02:26:00.001-07:002008-03-26T02:26:58.484-07:00

Web page word density refers to the number of times a key search word appears on a web page or within the page's header code. In theory, the greater the frequency of a key word, the higher the word density and the higher the ranking within web search engine results.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-59247411589753280142008-03-25T11:59:00.001-07:002008-03-25T11:59:04.984-07:00

An Application Service Provider (ASP) is a business that provides to online customers one or more software applications on their own servers. Common examples of ASP software include billing and invoice software, payroll systems and HR systems. The ASP model is appealing because it can drastically lower the costs of software and services.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-52256136303314685622008-03-24T03:15:00.001-07:002008-03-24T03:15:00.455-07:00

Your website is ready for production when you have tested the following basic list of items: spelling, grammar and links; page navigation; printable web pages; web page document validation; cross-browser and cross-platform functionality; and image and media file rendering.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-70934000050110786492008-03-23T03:02:00.001-07:002008-03-23T03:02:54.666-07:00

A privacy policy is a declaration made by an organization regarding its use of personal information. Typically, the following topics are covered in a privacy policy: the types of information collected and how it is used; the use of cookies; third-party access to information; automatic email subscriptions; how users can have their information removed; how long information is retained; and how the

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-33623154777100858262008-03-19T01:01:00.001-07:002008-03-19T01:01:47.951-07:00

SpyFu is a different kind of search engine. SpyFu is a free competitive research tool that compiles affiliate advertising data from nearly five million websites. It shows you exactly how much your competitors are paying for search advertising on a daily basis, the total number of clicks they are receiving, and their average ad position. Learn more at spyfu.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-50144867482049974842008-03-18T01:51:00.001-07:002008-03-18T01:51:26.369-07:00

As the saying goes, "you can only manage what you can measure. According to web consultant Kevin Gold, there are five specific metrics most important among successful online businesses. These include: conversion rates; cost per visitor; cost per lead, prospect or referral; cost per customer; and value per visitor.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-85359038923687106082008-03-17T03:14:00.001-07:002008-03-17T03:14:31.905-07:00

The domain suffix .jobs is a top level domain for the internet, like .com, .edu or .org. The .jobs domain was developed to direct job seekers to the exact online destination of employment opportunities contained within an organization's company website. The Society for Human Resource Management (SHRM) is the formal policy administrator to .jobs, representing the best interests of the HR

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-1340634842847852252008-03-14T01:48:00.001-07:002008-03-14T01:48:42.838-07:00

Google AdSense is a way for website publishers to earn money by displaying relevant advertisements on their website. Google AdSense automatically delivers text and image ads that are targeted to your site based on its content. Money is earned when a website user clicks on a displayed ad. Learn more at google.com/adsense.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-7751268237119241662008-03-13T00:53:00.001-07:002008-03-13T00:53:57.202-07:00

C is a programming language developed in the late 1970s that became hugely popular with the UNIX operating system. C++ is an extension of the C programming language that adds object-oriented concepts. C# is a Microsoft .NET platform programming language, similar to the Java programming language.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-57396126767687369652008-03-11T03:45:00.001-07:002008-03-11T03:45:59.052-07:00

Internet.com has been serving enterprise IT and Internet industry professionals with news, information resources and communities since 1995. The Internet.com network is comprised of several technology channels of information that provide industry leading websites, whitepapers, web casts, event calendars, resources, and lists. Learn more at Inernet.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-32099880759065085452008-03-11T02:55:00.001-07:002008-03-11T02:55:58.445-07:00

Internet.com has been serving enterprise IT and Internet Industry professionals with news, information resources and communities since 1995. The Internet.com network is comprised of several technology channels of information that provide industry leading websites, whitepapers, web casts, event calendars, resources, and lists. Learn more at Inernet.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-15319809735147468692008-03-09T10:00:00.001-07:002008-03-09T10:00:59.227-07:00

Jakob Nielsen is the guru of web page usability. Nielsen has a Ph.D. in user interface design, worked for IBM and Sun Microsystems, and correctly predicted in 1990 that hypertext was the future of user interface design. Nielsen believes the best websites take little time to download, present information in a succinct fashion, underline relevant links and contain fresh information.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-45215955197877152992008-03-07T23:48:00.001-08:002008-03-07T23:48:26.290-08:00

Bandwidth measures the amount of data that has been transferred from a website host to any computer that makes a page request from the host. Bandwidth comes into play when your website is hosted by a web hosting provider. Web hosting companies typically charge their customers based on bandwidth use.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-70665334853185586082008-03-07T02:24:00.001-08:002008-03-07T02:24:02.435-08:00

There are literally thousands of font styles available for web designers. The "core" set of fonts are those assumed to be installed on most computer systems. According to wpdfd.com, the core fonts are: Andale Mono, Arial, Comic Sans, Courier New, Georgia, Impact, Times New Roman, Trebuchet MS, Verdana, and Webdings.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-3182856170860766782008-03-05T23:18:00.001-08:002008-03-05T23:18:34.863-08:00

The Apache web server is one of the most widely deployed web server products in the world. The Apache web server came about in February 1995, when a small group of webmasters began coordinating updates and patches to the public domain NCSA HTTP web server program. The group added enhancements and made the first public release of the Apache server in April 1995.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-27843893225880598902008-03-05T03:49:00.001-08:002008-03-05T03:49:30.533-08:00

Online viewers generally follow a "Z" pattern when reading or scanning a web page. Their eyes focus on the upper left, cross over to the upper-right, come down to the lower-left, and over to the lower-right. Use this conventional "Z" pattern of reading when designing web layout or for placing important information on a web page.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-54475920546599535802008-03-04T01:18:00.001-08:002008-03-04T01:18:43.788-08:00

Google-Shopping is a comparison shopping service that allows web users to search for products by price and by store. Online merchants can list and upload their products free through Google Base. Listing products on Google Base will increase marketing exposure and provide access to more online customers.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-91824741426069315712008-03-03T01:48:00.001-08:002008-03-03T01:48:44.326-08:00

Website experts suggest you optimize your website for search engines on a regular basis by doing the following: get other relevant websites to link to your website; add key search words and phrases to the meta keywords section of your web pages; create useful, content-rich information on your web pages; and submit your website to important directories such as Yahoo and the DMOZ Open Directory.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-75457780412955166332008-03-01T00:49:00.001-08:002008-03-01T00:49:17.441-08:00

Web design experts suggest to research the Internet for websites that are similar to your desired website when developing a new website or when looking to improve an existing website. Note the good design elements, graphics, navigation, and page styles. Bookmark the best five sites and refer back to them when designing and developing your website.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-72621370555290455962008-02-29T03:31:00.001-08:002008-02-29T03:31:36.564-08:00

The term "mouse trapping" refers to the practice of keeping a visitor captive at a web site by disabling the browser back button. Another method of mouse trapping automatically opens a new browser window with a site's URL when a user tries to leave the site. Needless to say, this type of functionality is not recommended in a professional web design.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-36428480479992730082008-02-28T03:44:00.001-08:002008-02-28T03:44:44.044-08:00

The KISS principal stands for "keep it simple, stupid." The idea behind this principal states that the best solutions are usually the simplest ones. In most cases, over-engineered, over-staffed, and over-analyzed solutions make the problem even worse.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-8054602561711810332008-02-26T23:52:00.001-08:002008-02-26T23:52:47.991-08:00

MIME stands for "Multipurpose Internet Mail Extensions." MIME is a specification format for Internet mail to allow non-US-ASCII textual messages, non-textual messages, multipart message bodies, and non-US-ASCII information in message headers. Many e-mail clients now support MIME, which enables them to send and receive graphics, audio, and video files via the Internet mail system.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-44013540496614851672008-02-26T02:38:00.001-08:002008-02-26T02:38:48.768-08:00

According to search engine author Alan K'necht, website owners should create and maintain a robots.txt file. This file tells search engine spiders what directories they should and should not index or spider. Learn more about the robot.txt file at robotstxt.org.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-67460822859383197192008-02-25T00:46:00.001-08:002008-02-25T00:46:40.422-08:00

The Advanced Research Projects Agency Network (ARPANet) was the precursor to the Internet. ARPANet was developed in the late 1960s by the US Department of Defense as an experiment. The concept developed a wide-area-network to connect together remote computers, allowing people at one location to use computing resources from another location. ARPANet became the technical core of what would evolve

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-89177182741761201302008-02-24T02:28:00.001-08:002008-02-24T02:28:15.093-08:00

The Web Builder's Prayer: "God, please give me 28 hours today. If that isn't possible, at least let me get the most out of the 24 there are!"

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-66736856899313114812008-02-23T05:17:00.001-08:002008-02-23T05:17:59.900-08:00

Emoticons are text symbols used to indicate moods or phrases in emails, instant messages, or short messages. The most well-known emoticon is the smile face :-). Since most online communication is text based, emoticons are an effective, shorthand way to show humor or other emotions to other users.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-32463427680938147612008-02-22T03:42:00.001-08:002008-02-22T03:42:22.628-08:00

Pay per click is a marketing system on the web where advertisers pay website owners when a user clicks on its advertisement. According to web marketing author Bill Platt, there are four types of users who click on web ads: prospects who are truly interested in a product or service; accidental clickers; competitors clicking to make rivals pay more; and fraudulent clickers.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-7319174933268232752008-02-21T23:56:00.001-08:002008-02-21T23:56:09.855-08:00

PPC stands for "pay per click." PPC is a marketing system on the web where advertisers pay website owners when a user clicks on its advertisement. According to web marketing author Bill Platt, there are four types of users who click on web ads: prospects who are truly interested in a product or service; accidental clickers; competitors clicking to make rivals pay more; and fraudulent clickers.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-90604334241667552732008-02-21T00:02:00.001-08:002008-02-21T00:02:37.373-08:00

According to WebsiteOptimization.com, New Jersey has the highest broadband penetration rate in the U.S. Nearly 49% of New Jersey residents enjoy broadband, well above the national average of 35%. Hawaii was second to New Jersey in broadband penetration. Mississippi trailed all states with 14% of households having broadband at the beginning of 2006.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-34135971932268412152008-02-20T00:58:00.001-08:002008-02-20T00:58:04.943-08:00

Cool Text is a free graphics generator for web pages and anywhere else you need an impressive logo without a lot of design work. Simply choose what kind of image you would like, fill out a form, and you will have your own custom image created on the fly. Learn more at cooltext.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-17622407027487943492008-02-19T11:27:00.001-08:002008-02-19T11:27:21.907-08:00

The editors of Sitecritic.com review and critique websites to judge design and content. Winning websites can display the "Sitecritic.net Editor's Choice Award" on their site. Sitecritic.com is a non-profit organization formed by a group of experienced web designers and developers.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-35341288284259653472008-02-17T23:46:00.001-08:002008-02-17T23:46:18.973-08:00

Internet 2 is an advanced network made up entirely of large-capacity fiber-optic cables, developed by two-hundred universities working along with industry and government. Internet 2 moves data about 100 to 1,000 times faster than the current Internet. Access and use of Internet 2 is limited to select institutions and government entities. Learn more at internet2.edu.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-63415690338035168962008-02-17T08:17:00.001-08:002008-02-17T08:17:03.380-08:00

W3Schools offers an informative JavaScript reference on their website at w3schools.com/jsref. The JavaScript section contains a complete, easy-to-navigate, reference of all the built-in JavaScript objects, along with their methods and properties. It also contains samples, examples and help dialog.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-64976709924002172352008-02-15T04:15:00.001-08:002008-02-15T04:15:28.706-08:00

Startup.com is a documentary film that chronicles the development of a rising Internet company. The film tells the story of two young and inexperienced graduates who receive millions of venture capital dollars to launch a dot com company. As the project progresses, personalities and egos clash during long work hours, technology is stolen, and the project never works as planned.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-42130614974308611582008-02-13T23:59:00.001-08:002008-02-13T23:59:12.859-08:00

The Apache HTTP Server Project is an effort to develop and maintain an open-source web server for modern operating systems including UNIX and Windows NT. Apache has been the most popular web server on the Internet since April 1996. A November 2005 Netcraft Web Server Survey found more than 70% of websites on the Internet are using Apache, thus making it more widely used than all other web servers

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-46181903769221004402008-02-12T23:58:00.001-08:002008-02-12T23:58:24.865-08:00

In terms of the dot com and software economy, the "burn rate" is the rate at which a new company spends its venture capital before generating positive cash flow from operations. In other words, it's a measure of negative cash flow.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-7898440709851462932008-02-12T03:15:00.001-08:002008-02-12T03:15:11.432-08:00

Cascading Style Sheets (CSS) provide the ability to separate the layout and styles of a web page from the data or information. CSS provides for efficiency as well as creativity. CSSvault.com is a highly recommended online CSS resource. The site provides many useful CSS resources, and reviews well-crafted web sites using CSS techniques.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-85805573887321856992008-02-10T23:24:00.001-08:002008-02-10T23:24:13.682-08:00

The "six-second" rule of thumb for websites states that a web site has six seconds for its home page to load before visitors will click away.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-33618337760431334122008-02-10T03:28:00.001-08:002008-02-10T03:28:46.850-08:00

The Internet SOCiety (ISOC) is a professional membership society with more than 100 organization and over 20,000 individual members in over 180 countries. It provides leadership in addressing issues that confront the future of the Internet, and is the organization home for the groups responsible for Internet infrastructure standards, including the Internet Engineering Task Force (IETF) and the

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-54811375592541059222008-02-08T02:59:00.001-08:002008-02-08T02:59:15.216-08:00

The web term "backlink" refers to the links from other websites that point to a particular web page. Backlinks are important for search engine optimization because some search engines, particularly Google, assign higher rank to websites that have a more quality backlinks to its site. Sites with more backlinks usually rank better in search engine results.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-51047820970241835322008-02-07T06:36:00.001-08:002008-02-07T06:36:10.200-08:00

According to Crayola.com, blue is America's favorite crayon color choice. Blue is complimented well with other cool shades, such as green or purple. Blue works well with earth tones and neutral colors, such as brown, beige, or gray. The contrasting, or opposite color of blue is orange. When the two are placed next to each other they appear to vibrate.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-6459964657008532812008-02-05T23:52:00.001-08:002008-02-05T23:52:47.534-08:00

Ray Tomlinson is credited with inventing email. Tomlinson sent the first email messages in late 1971 while working on the TENEX timesharing system. Tomlinson modified the existing SNDMG mail utility and CYPTNET protocol to allow mail transmission from one ARPANET host to another. Tomlinson also devised the ubiquitous @ between the user's name and the host name.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-71234561497667496822008-02-05T00:35:00.001-08:002008-02-05T00:35:59.841-08:00

The MSN Sandbox is the place to play with new MSN technologies, look at prototypes, and peek behind the scenes at some of the new ideas at MSN. Users are welcome to try the newest products and services at MSN, and are encouraged to provide feedback to MSN. Try out the sandbox at sandbox.msn.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-26651935714264580822008-02-04T02:32:00.001-08:002008-02-04T02:32:07.927-08:00

Comparison shopping websites allow users to search the web for products and see a side-by-side comparison of prices and features. Most people using comparison shopping engines are usually ready to make a purchase. Product sellers pay the comparison shopping site when a user clicks on one of their products. Some notable comparison websites are BizRate, Froogle, PriceGrabber, and NextTag.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-30098541206527669942008-02-03T02:14:00.001-08:002008-02-03T02:14:49.476-08:00

Search engine optimization (SEO) is the collection of techniques and concepts to produce high search result rankings for a website. SearchEngineWatch.com is a highly recommended SEO resource that provides useful tips and guides covering search engine topics for webmasters.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-68217685780994369512008-02-02T00:37:00.001-08:002008-02-02T00:37:46.625-08:00

The under construction page has been around since the beginning of the web. You visit a website that is not yet complete and are served up a web page with the words under construction with a hard hat image. Rather than using the "under construction" motif while your website is under development, display your company logo and contact information along with a brief message indicating that the

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-84887598622388925762008-02-01T00:24:00.001-08:002008-02-01T00:24:13.324-08:00

The following are some recommendations for website domain names. Add e, i, or online to the beginning of the domain name when your desired domain name has already been registered. Register the .net or .biz version if the .com version of your desired domain name is taken. Register a separate domain name for your specific services or well-known products in addition to your company domain name

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-19987422011420584732008-01-31T02:32:00.001-08:002008-01-31T02:32:39.659-08:00

The term "authentication" refers to the process of securing access to a web page, document, or resource by means of credentials (e.g., username and password) or account verification. Authentication is deployed when there is a need to ensure that an individual is who he or she claims to be.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-423828849270269522008-01-30T03:31:00.001-08:002008-01-30T03:31:34.950-08:00

Bob Gaskins conceives his "easy-to-use" presentation program idea in 1984. He hires a software developer to build a prototype they call Presenter, but later change to PowerPoint for trademark reasons. PowerPoint 1.0 is released in 1987. Later that year, his company and the PowerPoint program are purchased by Microsoft for $14 million. Today, according to Microsoft, more than 30 million

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-19698056607499443502008-01-29T23:23:00.001-08:002008-01-29T23:23:16.093-08:00

IP version 6, also known as IPv6, is a new version of the Internet Protocol, designed as a successor to IP version 4, the predominant protocol in use today. Changes from IPv4 to IPv6 are primarily in the following areas: expanded addressing capabilities; header format simplification; improved support for extensions and options; flow labeling capability; and consolidated authentication and privacy

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-14768448358338322932008-01-29T01:27:00.001-08:002008-01-29T01:27:11.372-08:00

Adobe Shockwave is a 3D animation and interactive learning format developed by Macromedia. Shockwave was designed for making online movies and animations, however its use has become popular in the area of game development. A freely available Shockwave browser plug-in is necessary to see a Shockwave animation.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-7239205464000681682008-01-27T23:36:00.001-08:002008-01-27T23:36:43.539-08:00

The term "brand" refers to the collection of concepts and ideas representing a product or service. A brand expresses and reinforces the underlying values and personality of the service, product, or organization it represents. In a literal sense, brand refers to the concrete symbols such as a name, logo, slogan, and design scheme.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-25741038024570014042008-01-27T01:26:00.001-08:002008-01-27T01:26:11.655-08:00

Internet Message Access Protocol (IMAP) is an Internet protocol that allows a local client to access e-mail on a remote server. IMAP is replacing the Post Office Protocol (POP) as the main protocol used by email clients in communicating with email servers. The advantage of IMAP is that messages are stored and accessed from a network server versus being "downloaded" to a client's email program.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-17128841556365550022008-01-25T23:45:00.001-08:002008-01-25T23:45:14.284-08:00

According to search engine author Alan K'necht, the first rule of web page search engine optimization is to avoid web pages that are all or mostly graphics. Text is required for a search engine to read and index a site. K'necht also advises against using a login page as a site's home page because a search engine will not get beyond the login.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-28372532291950060592008-01-24T23:50:00.001-08:002008-01-24T23:50:41.852-08:00

Archie is a search engine designed to find files stored on FTP sites. Archie was the first recognized search engine and was developed in 1990 at McGill University in Montreal. Archie was very popular when FTP was the main method for moving files over the Internet. By 1999, Archie had been almost completely replaced by web-based search engines.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-55159732432485270332008-01-24T01:52:00.001-08:002008-01-24T01:52:44.726-08:00

A website log file records all activity on a web site. Each time a user performs an action on a website, such as viewing a page, an event record is captured in the log file. Web log data is used to compile and analyze visitor traffic patterns such as the number of visitors, page views, menu options and banner clicks, navigation paths, most downloaded files, etc.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-6772002281291893402008-01-23T00:11:00.001-08:002008-01-23T00:11:54.430-08:00

The term "streaming" refers to the audio and video process where a file is played as it is being downloaded, minimizing the amount of time a user must wait to experience the movie or sound clip. The key aspect of streaming is that the entire file does not need to be downloaded for the user to begin watching or listening to the file.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-36155856356465312852008-01-22T04:40:00.001-08:002008-01-22T04:40:42.589-08:00

Blogging author Jason O'Connor suggests that online businesses can benefit from blogging. The business benefits of blogs are: they can help position a company as an industry expert; they are interactive in nature and can help obtain valuable customer feedback; they are easily marketed; and certain products or services may be stressed in blogs.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-55609290008611495402008-01-22T04:05:00.001-08:002008-01-22T04:05:12.310-08:00

Blogging author Jason O'Connor suggests that online businesses can benefit from blogging. The business benefits include: blogs can help position a company as an industry expert; blogs are interactive in nature and can help obtain valuable customer feedback; blogs are easily marketed; and certain products or services may be stressed in blogs.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-82879124364153322732008-01-21T05:08:00.001-08:002008-01-21T05:08:49.005-08:00

According to WebsiteOptimzation.com, China officially passed the U.S. in total broadband lines during the third quarter of 2006, and now has the largest subscriber base in the world. The U.S. and China are followed by Japan, South Korea, Germany, and France in total broadband lines per country.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-74753744880367198712008-01-21T00:03:00.001-08:002008-01-21T00:03:32.531-08:00

According to WebsiteOptimzation.com, China officially passed the US in total broadband lines during the third quarter of 2006, and now has the largest subscriber base in the world. The US and China are followed by Japan, South Korea, Germany, and France in total broadband lines per country.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-56054833175434538462008-01-20T04:06:00.001-08:002008-01-20T04:06:02.551-08:00

The wav (pronounced wave) file format was developed jointly by IBM and Microsoft. A wave file is an audio format that became a standard PC format for everything from system and game sounds to CD-quality audio. Wave files have decreased in use due to their relatively large size in comparison to MP3 files.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-65055392473305816722008-01-19T04:50:00.001-08:002008-01-19T04:50:50.426-08:00

The phrase "pod cast" was coined by Ben Hammersley in an article in "The Guardian" in February 2004. A pod cast is a multimedia file distributed over the Internet for playback on mobile devices and personal computers. Pod casts are produced like syndicated feeds. However, subscribers listen to the content in stead of reading it.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-39674333878528137552008-01-18T06:26:00.001-08:002008-01-18T06:26:57.992-08:00

Web design refers to the design of web pages, websites and web applications using HTML, CSS, images, and other media. Web development includes web design but usually refers to the non-aesthetic design aspects of building web sites, such as scripting, coding, database management, and markup.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-8998178673201394552008-01-17T03:23:00.001-08:002008-01-17T03:23:12.854-08:00

Anti-aliasing is the process of removing or reducing the jagged distortions in curves and diagonal lines in images so that the lines appear smoother. Graphics images that are not anti-aliased may have an unprofessional look. Fortunately, most graphics programs automatically anti-alias text and shapes as they are created.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-54191410242328921852008-01-15T23:44:00.001-08:002008-01-15T23:44:46.319-08:00

Firefox and Netscape are examples of Mozilla browsers. The name "Mozilla" is the principal trademark representing the software developed through the Mozilla open source project. Mozilla browsers are Gecko-based browsers. Also known as NGLayout, Gecko refers to the rendering engine upon which all of the Mozilla applications rely.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-744204431523446712008-01-15T01:28:00.001-08:002008-01-15T01:28:15.339-08:00

Usability expert Jakob Nielsen suggests that search functionality is such a prominent part of the web user experience that users have developed a firm mental model for how it is supposed to work. Users expect a search function to have three components: a box where they can type words; a button labeled "search" that they click to run the search; and a list of results that is linear, prioritized,

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-79438181137502134932008-01-14T05:24:00.001-08:002008-01-14T05:24:44.245-08:00

Search Engine Forum (SEF) has been a providing discussion forums for search engine and web marketing topics since 1998. Discussion area topics include search engines, web marketing and advertising, hosting and maintaining websites, and communities and networking. This is a highly recommended forum for finding answers to improve your website success. Visit SEF is at searchengineforums.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-83138525714310688832008-01-14T01:20:00.001-08:002008-01-14T01:20:35.235-08:00

Search Engine Forum (SEF) has been a providing discussion forums for search engine and web marketing topics since 1998. Discussion area topics include search engines, web marketing and advertising, hosting and maintaining websites, and communities and networking. This is a highly recommended forum for finding answers to improve your website success. SEF is at www.searchengineforums.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-29101423802408032212008-01-12T08:24:00.001-08:002008-01-12T08:24:48.771-08:00

FreeSticky.com offers free website content. FreeSticky is comprehensive source of free and low cost content that webmasters can use to increase the appeal, usefulness, traffic and "stickiness" of their website. The site offers twenty-seven categories of free content for a website, including weather, news, sports, financial and entertainment.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-39991041945806437862008-01-12T07:54:00.001-08:002008-01-12T07:54:17.086-08:00

IBM scientist Edgar F. Codd publishes the paper "A Relational Model of Data for Large Shared Data Banks" in spring of 1970. The paper introduces relational database concepts and describes what constitutes a relational database system. The first commercial relational database management systems appear in 1979, offered by Oracle, Sybase, and Ingres.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-80449080844131085432008-01-11T23:48:00.001-08:002008-01-11T23:48:17.123-08:00

FreeSticky.com offers free website content. FreeSticky is comprehensive source of free and low cost content that webmasters can use to increase the appeal, usefulness, traffic and eventually the "stickiness" of their website. There are twenty-seven categories of free content for a website, including weather, news, sports, financial and entertainment.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-69477076957004175682008-01-11T00:53:00.001-08:002008-01-11T00:53:21.331-08:00

The first hypertext-based system is developed in 1967 by a team of researchers led by Dr. Andries van Dam at Brown University. IBM funds the research. The first hypertext implementation, Hypertext Editing System, runs on an IBM/360 mainframe. IBM eventually sells the system to the Houston Manned Spacecraft Center, which reportedly uses it for the Apollo Space Program documentation.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-18867500925593683852008-01-11T00:19:00.001-08:002008-01-11T00:19:15.872-08:00

The "three-click" rule of thumb for websites says no page on a website should be more than three mouse clicks away from the site's home page.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-11435848627645476932008-01-10T04:03:00.001-08:002008-01-10T04:03:55.322-08:00

The Internet Engineering Task Force (IETF) is an open international community of network designers, operators, vendors, and researchers concerned with the evolution of the Internet architecture and the smooth operation of the Internet. The mission of the IETF is to produce concepts and ideas that influence the way people design, use, and manage the Internet. Learn more at www.ietf.org.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-91031575940977323362008-01-09T06:48:00.001-08:002008-01-09T06:48:22.298-08:00

The Web 100 is a guide to the best sites on the World Wide Web. The Web 100 provides an updated selection of 100 sites in areas such as entertainment, business, education, news, and sports. The site offers the ability to locate the most interesting, unique, and informative sites on the web. See the Web 100 at web100.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-70666820867118658202008-01-08T23:36:00.001-08:002008-01-08T23:36:43.842-08:00

The Web 100 is a guide to the best sites on the World Wide Web. The Web 100 provides an updated selection of 100 sites in areas such as entertainment, business, education, news, and sports. The site offers the ability to locate the most interesting, unique, and informative sites on the web. See the Web 100 at www.web100.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-53903620157127992008-01-08T02:47:00.001-08:002008-01-08T02:47:59.980-08:00

Fear of flying (aviaphobia) can have negative impacts on employees and employers. An otherwise excellent employee may avoid career opportunity or advancement due to aviaphobia, while employers may not have the best employees in positions where air travel is required. Experts agree that most people who are afraid to fly can be treated. Statistically, the average person would have to fly every

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-17067976552716941842008-01-08T01:08:00.001-08:002008-01-08T01:08:17.313-08:00

The Portable Network Graphics (PNG) format was designed to replace the GIF graphics format and the more complex TIFF format. Despite its acclaim, and a W3C recommendation for replacing GIF, PNG adoption on websites has been fairly slow. The main reasons include the lagging support of PNG by major browsers and the continued widespread use of GIF for web advertising animations.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-80174545845256667712008-01-07T00:12:00.001-08:002008-01-07T00:12:52.855-08:00

The "web-safe" color palette is a specific collection of colors used during the early days of web page development when web publishers wanted to be sure that colors were rendered correctly on all computer monitors, primarily 8-bit color systems. Web-safe colors are no longer necessary with today's expanded color systems on standard PCs and laptops.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-20069170149486984792008-01-06T08:56:00.001-08:002008-01-06T08:56:03.012-08:00

The origin of the word "compute" dates back to the French language of the early 1600s. The French derived the word from the Latin phrase "computare," meaning to count or sum up. The term "computer" came into use in the English language in 1646 as a word for a "person who computes."

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-74246012152911265282008-01-06T00:20:00.001-08:002008-01-06T00:20:57.339-08:00

The Internet was born on October 29, 1969. UCLA computer science professor Leonard Kleinrock led a team of engineers in sending the first message from one remote computer to another on ARPANET. The actual message sent from UCLA to the Stanford Research Institute was the text "lo."

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-67530873848112751322008-01-05T13:28:00.001-08:002008-01-05T13:28:29.919-08:00

Yahoo!Next is a showcase of some of Yahoo's newest and coolest projects. These projects represent the cutting edge of what Yahoo is doing today and working on for tomorrow. Take a peek at what Yahoo is working on today at next.yahoo.com.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-91216011717823564912008-01-04T00:20:00.001-08:002008-01-04T00:20:31.982-08:00

Millions of web users are using the Yahoo Yellow pages to search for businesses and websites in their local communities. Yahoo uses several sources for its Yellow Pages including the InfoUSA database. You can add your website or business for inclusion into the searchable Yahoo Yellow pages at dbupdate.infousa.com/dbupdate.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-77550184583638926522008-01-03T03:29:00.001-08:002008-01-03T03:29:28.522-08:00

When providing Flash animation on a website, it is best to assume that not all browsers will not have a Flash plug-in installed. Make sure to provide a script on a Flash-enabled web page that checks for the required Flash plug-in. A website user without the Flash plug-in should be redirected to a substitute version of the web page that has a static image replacing the Flash animation sequence.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-12528143091948787282008-01-02T01:03:00.001-08:002008-01-02T01:03:34.683-08:00

A splash page is a preliminary presentation that precedes the regular home page of a website. It is recommended that you avoid the use of splash pages. Splash pages make a returning web user work harder by making them wait or "skip" to get to the websites home page. Splash pages also create "speed bumps" for visiting search engines and crawlers.

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.comtag:blogger.com,1999:blog-3337579.post-13669225227494161932008-01-01T09:09:00.001-08:002008-01-01T09:09:14.380-08:00

According to studies compiled by market research firm Forrester, the cost of bad web design equates to losing up to 40% of users, who do not return to a site when their first visit results in a negative experience. A company's website is the first impression to potential customers. If it looks amateurish, behaves in an unorthodox manner, or fails to provide services that web users expect, your

WiseCathttp://www.blogger.com/profile/13820215272425177004noreply@blogger.com